ATTENTION: GO WHERE THE CROWDS GATHER
692,000 fans see you...
Your competitors see ad costs
Premium exposure at NYC's #1 pre-game party. Fans hyped. Wallets open
⚪️ Thousands fans per game | ⚪️ 692,000+ season impressions | ⚪️ 375,000+ social reach
ONLY 6 SPONSOR SLOTS AVAILABLE FOR THE 2026 SEASON
ATTENTION: GO WHERE THE CROWDS GATHER
692,000 fans see you...
Your competitors see ad costs
Premium exposure at NYC's #1 pre-game party. Fans hyped. Wallets open
⚪️ Thousands fans per game | ⚪️ 692,000+ season impressions | ⚪️ 375,000+ social reach
ONLY 6 SPONSOR SLOTS AVAILABLE FOR THE 2026 SEASON
Tired of paying for invisible ads?
There's a better way.
Every home game. Every concert. All season long.
Tens of thousands of fans. Minutes from MetLife.
High-value audience. Ready to engage. Ready to buy.
Tired of paying for invisible ads?
There's a better way...
Every home game. Every concert. All season long.
Tens of thousands of fans. Minutes from MetLife.
High-value audience. Ready to engage. Ready to buy.
Here's What You Get When You Partner With Savvy Seats Events
Take Your Game To The Next Level
The Tailgate Zone Sponsorship Includes
Prime Banner Placement: Your logo displayed on high-visibility banners seen by thousands of fans every single game
Jumbotron / Video Screen Feature: 60-second brand spotlight played during the peak tailgate hours
Social Media Exposure: Featured posts to our 375,000+ engaged followers across Instagram, Facebook, & X (Twitter)
On-Site Brand Activation Opportunity: Space to set up a booth, sampling station, or giveaway (optional add-on)
VIP Game Day Access: Tickets for your team to experience the Tailgate Zone firsthand
Season-Long Partnership: Your brand represented at ALL home games, not just one
Co-Branded Content: Professional photos and videos of your brand in action for your own marketing use
Total Exposure Value: $50,000+
"Best marketing dollars we've spent all year"
"We were skeptical at first; another sponsorship, right? But the visibility we got at the Tailgate Zone was unreal. Fans were coming up to our booth all day. We tracked new customers directly from game day activations" - Spencer T.
The 2026 Season Is Almost Here
Sponsorship Spots Are Limited
We only partner with 6 brands per season to ensure maximum visibility for each sponsor. Once those spots are filled, the door closes until next year.
If you're serious about getting your brand in front of New York City's most passionate fans, now's the time to lock in your spot.
BY THE NUMBERS:
WHY SPONSOR WITH SAVVY SEATS?
14,000+
Engaged email & SMS subscribers with segmented campaigns for sports, music, VIP, and lifestyle fans
632,500+
Combined social media followers across TikTok, Instagram, YouTube, X, and LinkedIn
375,000+
Media impressions, including earned, owned, and collaborative press exposure
37%
Audience response rate for email opt-in
conversion during giveaways
82%
Social engagement
boost during activations
74%
of Savvy Seats customers are more likely to consider a sponsor’s product for future purchases.
50%
of Savvy Seats customers attend sports events
46.2%
of Savvy Seats customers attend concert events
Our customers don't see new brands as intruders. They view authentic brand partnerships as a natural part of the event experience. For the right sponsor, this isn’t just an audience. It’s a receptive community waiting for connection.
Trusted By Industry Leaders
Partner with leading brands who trust Savvy Seats to connect with our culture:
Seize the Moment.
Partner with Savvy Seats in 2026.
2026 is set to be a massive year at MetLife Stadium, with a lineup of major concerts and marquee games guaranteed to draw huge crowds. Partner with Savvy Seats Events to place your brand at the center of the pre-event experience—where fans gather, engage, and spend before the gates open.
Explore a small sampling of the events below and see why 2026 is the year to partner with Savvy Seats
FIFA World Cup 2026
June 13-July 19
Fuel your World Cup 2026 matchday with the loudest tailgate in the lot.
Ed Sheeran
September 4-5
Sing along before the show at the ultimate pre-concert tailgate.
Jets Home Games
2026
Kick off the 2026 season with the ultimate Jets Home Games experience.
Giants Home Games
2026
From kickoff to the final whistle, make every Giants Home Game epic.
Ready To Elevate Your Brand?
Your brand deserves to be front and center in fan excitement this season. Don’t miss out on:
- Direct, meaningful engagement with passionate, high-value consumers
-Creative, customizable brand activations tailored to your goals
-Real-time performance tracking and audience insights
See What We Can Offer
We’re excited to explore how Savvy Seats Tailgate Zone can help elevate your brand this season. Contact us today to:
-Request the full sponsorship deck for detailed partnership options and ROI insights
-Schedule a personalized call to discuss custom activations tailored for your brand
-Get answers to any questions and explore how to maximize your game day impact
Reserve Your Sponsorship Now
Make an
appointment now
Ready to take the next step toward your personal or professional growth? Schedule a session with us today and start your journey toward success.
